WearingIrish sets out to tell the world the untold story of contemporary Irish fashion and the makers behind the creations. The movement continues to captured the imagination of consumers and influencers on both sides of the Atlantic in the press and on social media.
In May 2018 WearingIrish presented an acclaimed showcase and even program at Bank of Ireland startlab, neighboring the iconic Grand Central Terminal.
Ten Irish designers were selected in a competition that drew more than 170 applicants. The ten were flown to New York and spent 48 hours displaying their creations, meeting potential customers, and forging connections to accelerate growth. The invitation-only program was packed with panelists and guests, eager to discover Irish designers. Click here to see the panel of jurors, speakers, and advisors contributing their perspectives to the program.
The following designers showcased their collections in New York in May 2018.
Bláith’s unconventional jewelry pieces are the result of innovative techniques and craftsmanship using fine nylon braiding combined with robust metals and delicate crystal.
WearingIrish NYC 2018 presented the 10 designers an unprecedented brand building, learning, and growth opportunity.
- Direct exposure and access to hundreds of US consumers and influencers, including members of the New York fashion community, Irish diaspora, and other groups
- Forum to market current collection to guests in May to fulfill in 2018 and potential for longer-term relationships
- Insights from shoppers on products, pricing, and marketing to help assess the potential for the brand in the US
- Exposure in traditional and social media
WearingIrish NYC 2018 was made possible by generous supporters.